The Hard Sell

Create an effective business strategy and present your work to the panel of ‘Dragons’.

The objective of The Hard sell is for the teams to create an effective business strategy for a pre-designated product that will take the market by storm.

In a testing finale, teams must present their work, pitch and advert to a panel of "Dragons" for their assessment. Can your team survive the Dragon's Den and make the Hard Sell?

Objectives

This team building format incorporates planning, resource management, design, communication, decision making, idea generation, presentation skills and project production.

The Activity

The Hard Sell is a team based business simulation designed to bring a greater understanding of departmental interplay and the pressures experienced in a variety of roles.

Working in either rival business units or as one large company; your team must take an innovative new product from the minds eye to the market place utilising different medias and within a tight set time period and budget.

Typically teams are given obscure products to work with although another popular choice is to provide a range of products and services closely in line with your business field.

Key  Learnings

• Learn the value of obtaining, evaluating and applying information
• Discover how effective planning can lead to better results
• Realise the importance of individual contribution  
• Discover how optimal allocation of resources impacts on results
• Discover how your role impacts on greater, more global goals
• Discover how micro contributions factor into macro success

Locations

The Hard Sell is highly mobile and can be run in any suitable indoor space throughout the UK and Europe. We can recommend places and locations but if you have already found your venue we would be delighted to speak with them to check that the space is appropriate.

EML works with companies and organisations of all sizes and from all sectors across the UK and Europe. Our mobile operation is well placed to provide targeted team building days and events for clients based in Greater London, Edinburgh, Cardiff, Birmingham, Manchester, Glasgow, Bristol, Leeds, Nottingham, Brighton and everywhere else throughout the UK and Europe. See the locations and venues section of this website for more details.