Objective:
To execute a prestigious team activity event to coincide with the launch of their latest perfume - 'Provocative for Women'.
To be in keeping with the theme of the product's pre-launch marketing campaign.
Solution:
We ran a bespoke team treasure hunt in London for 150 guests, all linked into the theme of Provocation. Guests were based in teams and spent around 4 hours solving riddles, searching for clues and meeting our characters. Each team had their own customised 'hunt pack' to guide them through the event.
Outcome:
"A big thank you for making our event so successful. Everyone said it was the best one yet."
Jessica Goodchild, Organiser - Elizabeth Arden